A Shift from Traditional Marketing to Online Marketing
Let us ask you this: when was the last time you looked up a phone number in a phone book? Some of you may be thinking “why is that even being asked? I just looked up Papa Johns’ number in one of my...
View ArticleTakeaways from KPBC’s 2014 Internet Trends Report
The recent KPCB 2014 Internet Trends Report had a few highlights to share from the KPCB Internet Trends 2014 Code Conference. There are many interesting and exceptionally educational stats of...
View ArticleGuidelines to Successful Social Media Marketing
Social Media Marketing can sometimes be hard to grasp, especially for business owners getting started. Luckily, this article, “10 Laws of Social Media Marketing,” grasps an understanding of important...
View ArticleHow High is Too High? 5 Tips for Setting and Achieving Your Realistic...
When it comes to setting marketing goals, we all know that we need them. The problem comes, however, with knowing exactly what the goals should be and how high to set them. Here are five tips for...
View ArticleUsing Psychology to Improve Your Marketing Strategy
Reaching your customer base has never been so easy with today’s technology. From smartphones to tablets, consumers are often connected to social media. Using social media for your marketing strategies...
View ArticleFive Tips to Setting Worthwhile Marketing Goals That You Can Reach
If you’re like most people, creating a list of goals is essential to establishing where you’ve been and where you’re going. Without goals, you’re just sailing in the wind with no measurable objectives...
View ArticleThree Strategies for Building Your Brand Identity
Whether you’re a small business owner or a venture capitalist, you must have a clear understanding of your company identity in order to build up your brand identity. Your brand identity is what the...
View ArticleThree Reasons Why Transparency Is Essential on Social Media
In order to make it in today’s highly competitive economy, businesses must be online with social media. This form of marketing has its own etiquette, including rules about how much, how often and how...
View ArticleHow to Tell If Permission Email Marketing Is Working for You!
Permission email marketing is a trendy way to keep your consumers in the loop when it comes to your latest news, deals and sales pitches. Because of the opt-in nature of permission email marketing,...
View ArticleThree Ways to Organize Online Content Marketing
Marketing your content is getting more difficult by the minute as all the competition is out there trying to put out their information before you can. With the dizzying array of activity, staying...
View ArticleGoogle Ratings and Your Website
As Google updates its rating system for secure and responsive mobile friendly websites, it is imperative for you to stay up to date with the changes. How Google Ratings Secure Websites Keeping your...
View ArticleThe Impact Video Has on Search Results
When your business needs to increase its position on search engine rankings, content is important. However, written content is not the only piece of the puzzle when it comes to enjoying rankings in the...
View ArticleBlog Content to Help Drive Search Results
When you are trying to boost your website’s rankings in search engines like Google and Bing, SEO is important, but it is not the only part of the ranking algorithm. Quality content continues to reign...
View ArticleGrow Your Marketing Efforts with an Effective Marketing Calendar
If you are handling marketing projects within your organization, you probably understand how difficult it can be to stay on top of all of the efforts, people, and projects that make up any given...
View ArticleWorld Synergy Participates in Cleveland GiveCamp 2016
Once a year in July, more than 200 volunteers come together to spend a weekend building websites and applications for non-profit organizations. In that single weekend hundreds of man-hours are spent,...
View ArticleA Simple First Step to a More Effective Social Media Report
It’s no surprise that businesses are utilizing social media more than ever in 2016. As social platforms continue to grow, businesses are continuing to grow with them. That said, it is not uncommon for...
View ArticleBetter Your Content Marketing Strategy: CM World Takeaways
Here’s a little known fact: Cleveland is the Content Marketing Capital of the World. At least, that’s what our marketing team learned earlier this month when we attended the largest content marketing...
View ArticleCut Through the Noise: 7 Steps to an Effective Email Campaign
By 2019, there is expected to be a total of 246 billion emails sent and received per day (Email Statistics Report, 2015-2019). The average business person sends and receives approximately 120 emails...
View Article5 Tips to Enhance Your Video Marketing Efforts
Video marketing is a hot ticket item right now. In today’s fast-paced world, consumers are looking to attain information that is relevant, valuable, and fast – and video is an increasingly popular...
View Article5 Steps To Achieve A Successful Seminar
In today’s fast-paced world, the need for quick learning has grown tremendously. People seek short yet substantial pieces of information delivered in a timely manner, and an easy way to get this is to...
View Article